SUPERCHARGE YOURSELF – AND YOUR TEAM

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1. FOREVER IN THE KNOW

No time for endless research? Our platform enables you to instantly discover emerging trends and business opportunities — while saving you countless hours 

2. WINNING INNOVATIONS

Use the platform's AI-powered ideation tools to turn your discoveries into new concepts, products or campaigns for your customers or clients — for the better

3. LEARN AND PROSPER

Upskill yourself with all of the platform's snackable training courses and tools — a trend-driven mindset is a joy forever!

FULL ACCESS TO ALL FEATURES

From our Trend Framework and Innovations Database to our Trend Reports and AI-powered ideation tools, the platform enables you to turn overwhelm into your opportunity.

Explore all 10+ platform features

Join 11,000+ empowered members, from South Africa to Germany

Client cases
1-Brands_agencies
B2C, agencies, consultancies

The platform is used by 11,000+ members at 100s of B2C brands, agencies and consultancies, universities, NGOs and governments. Worldwide. From WWF to Uber to Bain to IKEA to Google to TBWA to Bancolombia.

2-Small_big
From small to BIG

If you're with a small or mid-sized organization, looking to get access to all the trend intelligence normally only available to large organizations - the platform will deliver.

And if you're representing a large organization, there simply isn't a more affordable solution than this to fully trendify your organization. 

3-Industries
Across industries & disciplines

Reflected by the wide variety of our clients, we cover all major industries, from Financial Services to F&B to Mobility.

Our platform is also used by a wide variety of professionals: from Marketing Managers and Heads of Innovation to Account Directors and Chief Learning Officers.

4-Global_local
Globally & locally

With our analysts, spotters and clients hailing from over 80+ countries, rest assured that our platform's intelligence is both global and local in nature.

And if you have any region-specific questions about the platform's intelligence, our Ask An Analyst service is just a chat away. 

Latest Platform News

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The Consumer Agent Economy

NEW | Monthly report series covering a must-know, cross-industry topic.

Issue #1 explores the CONSUMER AGENT ECONOMY and its impact on commerce — from product discovery to purchasing decisions. 

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Live Onboardings — May & June 2025

Announcing two more live onboardings, on 6 May and 17 June 2025.

Whether you're new to TrendWatching or just want a refresher, this 45-minute live onboarding will give you the key tips and tricks you need to get the most out of our trend intelligence platform.

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AI-powered Ideation Tools

The next versions of our AI-powered Ideation Tools are online, helping you to turn trends into action — instantly!

Try out ProductLabSCENARIOOOH, CampaignCrafter and more.

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AI-powered Innovation Expert

Meet v2 of our Innovation Expert, your AI-powered partner designed to instantly analyze our database's 31,000+ innovations in totally new ways — it now asks you follow-up questions, too!

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Latest AI Innovations Round-Up

Access the latest, smartest AI-powered products, services and experiences from leading B2C brands like Uber, Nordstrom, Air India, Carrefour and many more ?

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New Course on AI x Ideation

Our brand-new-future-focused AI-Driven Innovation course is here to help you turn emerging consumer trends into AI-powered innovation — continuously, proactively and autonomously ??

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Ready to discover your next breakthrough?

Instantly get going with our free platform trialno card needed.

Oh, and if you have any questions, just fill in the below and Giulia Bolzan, our Business Development Director, will get back to you asap.

 

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